One Identity is a leader in the Identity and Access Management market. We enable our global enterprise customers to achieve their mission and deliver on their promises securely and efficiently. That’s why we offer a comprehensive family of identity and access management (IAM) solutions designed to solve today’s challenges, and address tomorrow’s as they arise. We help our customers get identity and access management right.
The Marketing Operations Manager is responsible for building, optimizing, and scaling the systems, processes, and analytics that power marketing performance. This role ensures marketing teams have the tools, data, and insights needed to execute efficiently, measure impact, and drive predictable pipeline and revenue growth.
This position partners closely with Marketing, Sales Operations, Revenue Operations, Finance, and IT to align technology, data, and workflows across the go-to-market organization.
Columbus Ohio or 100% Remote
Marketing Technology & Systems
· Own and administer the marketing technology stack (e.g., marketing automation, CRM integrations, ABM platforms, analytics tools).
· Evaluate, implement, and optimize marketing tools to support campaign execution, lead management, and reporting.
· Manage system integrations and data flows between marketing, sales, and finance platforms.
· Ensure platform governance, documentation, and best practices are followed.
Campaign & Process Optimization
· Design and maintain scalable marketing processes for campaign execution, lead routing, scoring, and lifecycle management.
· Partner with demand generation and field marketing teams to operationalize campaigns and programs.
· Identify bottlenecks and inefficiencies and implement process improvements.
· Build workflows and automation to improve speed, accuracy, and consistency.
Data, Reporting & Analytics
· Define and maintain marketing KPIs, dashboards, and reporting frameworks.
· Track performance across the funnel (MQL, SQL, pipeline, revenue attribution).
· Provide actionable insights to marketing leadership to support planning and optimization.
· Ensure data quality, hygiene, and compliance across systems.
Lead Management & Revenue Alignment
· Own lead lifecycle definitions, scoring models, and handoff processes between marketing and sales.
· Partner with Sales Operations/RevOps to align on pipeline metrics and attribution models.
· Monitor SLA adherence and continuously improve lead conversion and velocity.
Budget & Planning Support
· Support marketing budget planning, forecasting, and spend tracking.
· Measure ROI across programs, channels, and campaigns.
· Assist leadership with quarterly and annual planning through data-driven insights.
· 5+ years of experience in marketing operations, revenue operations, or marketing analytics.
· Hands-on experience with marketing automation platforms (e.g., Marketo, HubSpot, Pardot) and CRM systems (e.g., Salesforce).
· Strong understanding of B2B marketing funnels, attribution, and pipeline metrics.
· Experience managing marketing technology stacks and integrations.
· Advanced skills in reporting, dashboards, and data analysis.
· Strong project management and cross-functional collaboration skills.
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Preferred Qualifications
· Experience in enterprise or SaaS environments.
· Familiarity with ABM platforms, intent data, and analytics tools.
· Experience partnering closely with Sales Ops or Revenue Ops.
· Knowledge of privacy, data governance, and compliance best practices.
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Key Competencies
· Process-oriented and detail-driven
· Analytical mindset with business acumen
· Strong communicator and cross-functional collaborator
· Comfortable operating in fast-paced, evolving environments
· Ability to translate data into strategic insights
Company Description
One Identity enables organizations of all sizes to better secure, manage, monitor, protect, and analyze information and infrastructure to help fuel innovation and drive their businesses forward. With team members around the globe, we intend to continue to grow revenues and add value to customers.
When you join our team, you will have the opportunity to build and develop products at a scale few others can provide. Our product portfolio serves a large base of customers and we are addressing the strategic imperatives for enterprise businesses. Working with some of the most talented employees the industry has to offer, we provide enhanced career opportunities for team members to learn and grow in a rapidly changing environment.
Why work with us?
-Life at One Identity means collaborating with dedicated professionals with a passion for technology.
-When we see something that could be improved, we get to work inventing the solution.
-Our people demonstrate our winning culture through positive and meaningful relationships.
-We invest in our people and offer a series of programs that enables them to pursue a career that fulfills their potential.
-Our team members’ health and wellness is our priority as well as rewarding them for their hard work.
One Identity is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: One Identity is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at One Identity are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. One Identity will not tolerate discrimination or harassment based on any of these characteristics. One Identity encourages applicants of all ages.
Come join us. For more information, visit us on the web at One Identity Careers | Explore Opportunities with the OI Team
Job seekers should be aware of fraudulent job offers from online scammers and only apply to roles listed on quest.com/careers using our applicant system. Note: We do not use text messaging or third-party messaging apps like Telegram to communicate with applicants, so please exercise caution if you are approached in this way and only interact with people claiming to be Quest employees if they have an email address ending in @quest.com or @oneidentity.com
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